The Story Behind the Brand

About Us
Roper Apparel & Footwear was founded with a simple mission: to honor the rugged independence, grit, and heritage of the American West. Our journey began in Denver, Colorado, where the mountains meet the plains and cowboy culture runs deep. From our very first boot to today’s wide range of apparel and footwear, we’ve stayed rooted in tradition while pushing western style forward.
We don’t just sell western wear—we live it. Every piece we make is built with authenticity, durability, and functionality in mind. Our boots are worn by real cowboys. Our shirts are seen at rodeos and country concerts across the country. And our designs speak to generations who believe in hard work, family values, and standing tall.
At Roper, you’re not just a customer—you’re part of the family. We stand behind every product we make and go the extra mile to ensure satisfaction, whether you’re shopping online or wearing us out on the trail. Our team is always ready to help with fit, returns, or finding the perfect style for your lifestyle.